Maun is the fifth largest city in Botswana. As of 2011, it had a population of 55,784. Maun is the "Tourism Capital" of Botswana and the administrative center of the Ngamiland district and is connected to Francistown by the A3 motorway. In addition Maun also serves as the main hub for safari and charter flights into the Okavango Delta.

Although Maun is officially still a village, it has quickly developed from a rural border town that spreads along the Thamalakane River. Today Maun offers shopping malls, hotels and lodges, as well as car rental companies, yet the rural atmosphere is preserved and local tribesmen continue to bring their cattle to Maun to sell it. The village stretches along the broad banks of the Thamalakane River where Red Lechwe still graze alongside local donkeys, goats and cattle.